The competitive brief
your team will actually read.
Every Monday: what your competitors changed on pricing and product, what it means for you, and what your sales team should say.
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You're competing blind
and you know it.
Every option you've tried either costs a fortune, produces noise, or requires headcount you don't have.
Set up in 5 minutes.
Briefed every Monday.
Add your competitors
Enter 3–5 competitor websites. Virel finds their pricing page, changelog and blog automatically.
Virel reads the boring stuff
Every week it compares their pricing, product updates and announcements against last week, so nothing slips past.
You get a clear brief
An email every Monday: what changed, what it means for your positioning, and battle cards your sales team can use.
This is what lands in your
inbox every Monday.
Real intelligence, not a list of links. Virel reads everything and tells you what actually matters.
Competitive Digest — Acme Analytics
Monitoring: DataStudio Pro · Ledgerline · Querybase · Generated 2 June 2026
DataStudio Pro quietly dropped their Starter tier by 22% this week — likely responding to Ledgerline's new free seats. Combined with Querybase adding a self-serve onboarding flow, the SMB segment is heating up. This is a positioning window: lead with onboarding speed before competitors finish repositioning.
A fraction of Crayon.
Infinitely better than Alerts.
You're a 10–100 person team that competes seriously. You don't need enterprise software — you need the same intelligence at a price that makes sense.
| What you get | Google Alerts | Crayon | Manual researcher | Virel |
|---|---|---|---|---|
| Monthly cost | Free | £1,000+ (annual contract) | £2,000–3,000 | £249 |
| Pricing change tracking | ✗ No | ✓ Yes | Inconsistent | ✓ Weekly |
| Changelog & product updates | Sometimes | ✓ Yes | Rarely | ✓ Weekly |
| AI-synthesised brief | ✗ No | Partial | Depends | ✓ Every week |
| Auto battle cards | ✗ No | ✓ Yes | ✗ No | ✓ Automated |
| Setup time | 5 min | Days | Weeks | 5 minutes |
| Right for 10–100 person teams | ✗ Too noisy | ✗ Overpriced | ✗ Too slow | ✓ Built for you |
One plan. All features.
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Virel Standard
per month · billed monthly · cancel anytime
Founding customers: £149/mo, locked in — first 10 only
- ✓Track up to 5 competitors
- ✓Weekly AI competitive brief every Monday
- ✓Pricing, changelog and blog changes tracked
- ✓Battle cards grounded in your own positioning
- ✓Email delivery · Slack coming soon
- ✓14-day free trial included
No credit card required · Auto-cancels if you don't upgrade
Your competitors are not
standing still.
Get the free sample report. See what Virel would have surfaced about your top 3 competitors last week.
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